Market gap detection in competitor analysis
https://meet-wiki.win/index.php/Market_gap_detection_in_competitor_analysis
Market gap detection in competitor analysis involves identifying unmet customer needs or underserved segments that rival companies overlook. By systematically evaluating competitors' offerings, strengths, and weaknesses, businesses can uncover opportunities for differentiation and innovation. This process helps organizations strategically position themselves, optimize product development, and capture niche markets that competitors have not fully exploited.