How HEICtoJPG.com Went from Ad Hell to a Usable Converter in 90 Days
https://xn--se-wra.com/blog/send-iphone-photos-and-videos-to-windows-clients-using-dropbox-a-practical-guide-10413
Yesterday, HEICtoJPG.com was a classic case of short-term thinking: pile on the ads, cash in while traffic is high, ignore the fact that nobody can actually use the tool. One million monthly visitors, millions of ad impressions, and a 73% bounce rate